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Founded in 2024 by Simon Griffiths, Innovation Racing is the result of over 15 years of deep-rooted experience across every corner of motorsport. From truck driver and race mechanic to race driver, driver coach, hospitality lead, and team manager, Simon’s journey has been hands-on and comprehensive giving him a unique perspective on what drivers and partners truly need from a race team.

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Determined to challenge the status quo, Simon set out to build a professional race team that strives to be different one that redefines how teams deliver performance, support, and value. Innovation Racing is more than just a name; it’s a philosophy.

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To ensure technical excellence, Simon enlisted Colin Smart to lead the mechanical division. Colin’s expertise in car setup and maintenance gives the team a competitive edge where it matters most on the track.

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Recognizing the importance of strategic growth, Max joined as part-owner, bringing a sharp focus on business development and long-term strategy. His leadership ensures Innovation Racing is not only competitive on the circuit but also forward-thinking in its partnerships and operations.

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Together, Simon, Colin, and Max have built a team that blends passion, precision, and progress—delivering a racing experience that’s as rewarding off the track as it is on it.